Email Newsletter Campaigns

email WORD-right

Tel: 01608 642 845
Fax: 0870 486 6650

WORD-right is part of IDEAS-right Ltd

IDEAS-right website

Many companies would like to run an email newsletter campaign, but lack the time and resources.  To maximise the benefits, newsletters should be sent out on a regular basis, normally monthly.

WORD-right can help by just writing your copy, or managing the entire process. This means your company can take advantage of all the benefits of a email newsletter campaign with minimal effort.

Start your electronic newsletter campaign today by contacting WORD-right on 01608 642845 or email your enquiry here.

Benefits of an Electronic Newsletter Campaign

• Considerably lower cost than printed newsletters
• Fast delivery
• No lengthy lead times (for printing etc)
• Keeps you in regular contact with your customers or clients
• Helps convert people from prospects to clients
• Creates awareness and builds your company reputation
• Can showcase new products or services
• Increases cross-sell opportunities
• Environmentally friendly - no waste paper or postage
• Opening statistics help you monitor your results
• Will help increase your sales

Where do you start?

You'll need to consider the format of the electronic newsletter - how it's going to look - and the size of your mailing list.

• Do you want a short news update, or could you showcase your new products too?
• Could it mirror the look and design of your website?
• Is your mailing list a few hundred or many thousands?

Low volume newsletters

For simple, low volume newsletters, WORD-right can show you how to personalise your mailing, and send it out yourself using Microsoft Word, Excel and Outlook. Contact WORD-right on 01608 642845 or by email for more information.

Using a template

If you want to email more than a few hundred addresses, or need a versatile and professional-looking template, WORD-right's complete emailing service is the answer.

Working with a partner organisation, WORD-right delivers a professional and economical emailing service.  This is based on a custom-designed template, loading new information for each successive mailing.

Your template can be quite simple with just a few text fields.  Or it could be more complex, with special fields for pictures and web links - your template is built exactly to your requirements.

Start email marketing today by contacting WORD-right on 01608 642845 or by email.

See the results

As with any marketing initiative, you need to know how effective it has been.

• Has it reached your target audience?
• Have they opened the email?
• Have you driven them to your website, or prompted them to call?

With the professional emailing service, you have access to instant statistics.  You can see on-screen how many people have opened the email, and how many have 'clicked through' to link-pages on your website.

The system also handles the 'unsubscribe' process, which forms part of your responsibility to operate within the current legislation.

WORD-right can help you by writing the copy and managing the process.  It has never been easier to stay in touch.

Call WORD-right now on 01608 642845 to discuss how we can tailor a newsletter campaign to meet your needs. Alternatively, you can send an email here.

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